The IOS is not specific to linecards, it is specific to the Supervisor. There may be supported/unsupported linecards in the IOS release you choose, however what you are asking is whether you need IOS for a WS-SUP720-3B or a WS-SUP720-10G - you need IOS for the WS-SUP720-3B since this is the supervisor you have.
You can check what linecards (and features) are supported in the feature navigator on CCO.
HTH
Andy